Duct Tape Marketing

One of my new favorite podcast and blog is John Jantsch’s “Duck Tap Marking”. It is a must read/listen for all those tech companies out there that have great technical skills but are short on (or dare I say scared of) marketing knowledge.  He was a guest speaker on the British “Internet Marketing” podcast episode #112, and that is what hooked me.

It’s hard to explain, but he has a very eloquent and concise way of putting things in to perspective.  He also points to tools and software that makes his life easier.

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